"Many topics were introduced and explored, which gave us a sense of the scope of Behavioural Design and allowed us to continue acquiring knowledge through the provided references. It’s not monotonous, and the group discussions were very enriching!"
CARLA DUPAS
Consulting & Change management
"What I liked the most was diving deeper into some behavioral concepts applied to design and exploring frameworks to help implement them in daily work. I also appreciated how the behavioral themes were approached in depth but in a practical way."
BRUNA FANCHINI
UX Manager
"The learning path structure was very interesting, as it made reaching the stages of workplace application feel smooth and natural, starting from an initial personal assessment of habits and behaviors."
GABRIELLA MACIA
Community & Brand Management
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Tim works globally as an entrepreneur, consultant, researcher, and lecturer. With a PhD in Anthropology from the University of Sheffield (UK), and as Business Leader and Head of Content at Hyper Island, he has led various global innovation and transformation programs for clients such as Itau, Kimberly-Clark, Beiersdorf, Unilever, and Amex, among many others. Tim is also an international speaker and learning designer in fields such as Behavioural Economics, Artificial Intelligence, Thought Networks, UX, and Design Thinking. He regularly speaks at global events on topics like youth culture, digital and social media, and consumer behavior. Additionally, he writes and presents insights about the Brazilian consumer market for both local and international audiences. He is currently a Professor at FAAP in São Paulo, teaching in the postgraduate program on consumer behavior and digital media.
Tim Lucas (PhD)
Carolina holds a degree in Product Design from UFRGS, a master's in Behavioural Design also from UFRGS, and a postgraduate degree in Neuroscience and Behavior from PUCRS. She works as a consultant in the fields of product, graphic, service, and UX design, consumer behavior research, trend forecasting, branding, and strategic planning. She is currently the Design & Research Manager at Nubank.
Carolina Perrone
Sabryna is an industrial engineer graduated from EC Lyon, one of the most prestigious schools in France, Sabryna has 18 years of experience in FMCG companies like Nestlé and Beiersdorf. She has lived and worked in France, Germany, Brazil, and Chile. In the last years, Sabryna has designed and facilitated learning journeys around leadership, innovation, or customer experience for companies like Bayer, BASF, American Express, IBM, Kraft Heinz, Avon, etc.
Sabryna Alsfasser
