Get up to speed with a digital acceleration course
It's all about knowledge, skills and competence
Knowledge, skills and competence are all top of mind when we design a course or program. We do everything we can to make sure that our participants and students to leave Hyper Island inspired and real-world ready.
Let’s have a look at some of these areas in more detail when it comes to the Digital Acceleration course:
By the time you complete the course, you should have a better understanding of the implications and disruption of the networked society to businesses, individuals and society as a whole. You should be able to see changes in consumer behaviour and the impact of digital on client journeys. You should be able to spot the objectives and differences between ‘digitization’ and ‘digitalization’.
After taking this course, you should have the ability to build deeper customer relationships in a digital world.
You should be able to identify and address consumer needs in a networked society, apply tactics for growth and consumer engagement, and use the tools available for collaborative ideation and innovation processes.
How does it work?
Entering the study space for the first time is an interesting experience. You get to see and meet the other participants, with whom you’ll be not only sharing the next two days of your life, but also encounter new ways of thinking and collaborating that may well change your life (or at least your career).
The group of anywhere between 15-25 people will be more varied than perhaps you would expect. Earlier this year, the Digital Acceleration course held in Stockholm was made up of about 65% females, 35% males, with jobs and backgrounds as different as banking, programming, communications, gaming, manufacturing, education and design. They were aged somewhere between 20 and 60 and came from places like the United States, England, Wales, the Russian Federation, and some from here in Sweden.
What makes a course like Digital Acceleration so successful is the choice of industry experts.
In Stockholm, experts give broad perspectives and unexpected angles which inspire people to think and act differently. Examples of the kind of experts you may meet are as follows:
- Ashkan Fardost, a scientist, entrepreneur, global speaker and expert in how technology and digitalization impact industries, societies, and human behavior.
- Donna Hanafi, an expert in user insights, technology, growth, startups, customer experience, and product marketing.
- Stefan Wendin, an industry go-to person for creativity and innovation with strategic depth.
One of the exercises in this class is called Jobs to be done, which focuses on understanding key-points in human decision making. This simple exercise can hence inspire people to take different approaches, based on consumer behaviors, in product development, marketing and sales.