Explore Human CenteredDesign

An intensive IBF-accredited course in Human Centered Design course where you will learn how to create digital services that address evolving customer needs

Upcoming courses

1 - 3 Aug, 2018
SGD 2 725*
(WSG, 1)
*Local VAT/GST may apply

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Hi I'm Paviter. Ask me anything about the Human Centered Design Course, IBF Funding or Hyper Island. contact me.

Understand evolving customer needs

Business models and consumer markets are undergoing dramatic transformation fuelled by new technology and approaches to service design. Singapore is no exception and the race is on to develop customer-first services able to compete with new players coming from outside the finance and banking industry.

This three-day course has been accredited by the Institute of Banking and Finance and is designed to help you put customer needs at the heart of innovation and service improvement. You will develop plans to introduce and/or improve customer centricity within your organization and create prototypes for products and services.

Do you qualify for IBF funding?

This course is accredited by the Institute of Banking & Finance Singapore. To qualify for funding, you need to meet the following criteria:

  • Singaporean/PR (Permanent Resident)  
  • If you are under 40 years old, you may qualify for 70% funding  
  • If you are over 40 years of age, you may qualify for 90% funding

Along with either of these criteria:
1. Company-sponsored participants working at a financial institution
2. Non-company-sponsored participants working in an organization based in Singapore

For more details about the funding process, please visit the IBF website.

Future-proof your career

This course content draws on current and emerging international perspectives alongside case studies and insights from local and Asian markets. You will develop a digital mindset, learn how to make better sense of data, and consider the legal, social and ethical issues involved.

You will collect IBF credits as you improve your digital marketing and human-centered service design skills and apply what you learn to your workplace and career.

Download the syllabus

Discover the principles of Design Thinking
Interview customers to discover and reframe customer needs and develop customer persona

Learn tools for wireframing and prototyping
Prototype new or improved services or applications and test on users

Work with technical ideas in responsive design
Design for multiplatform experiences: touch, tablets, phones and web

Measure user experience with analytics and heat maps
Work from assumptions and test them in a systematic manner

Extend your experiences to the real world
Create scenarios and storyboarding to craft and develop user experience for use at your organization

How you'll learn

You will attend a short course with preparatory work and a post-course assignment where you will demonstrate how you apply your new skills at work.

Get ready Get ready
One week before the course starts you’ll be given preparatory work and reading

Solve hands-on tasks Solve hands-on tasks
Tasks designed to integrate with your work to build your competence.

Get feedback and collaborate Get feedback and collaborate
Individual feedback and peer-collaboration to accelerate your learning

Receive your certificate Receive your certificate
Complete the post-course assignment within two weeks to receive your certificate of completion

You will be supported by the SmartUp mobile app with relevant content, reading materials and quizzes, to help you prepare for the course and continue their learning afterwards.

Hyper Island creates communities of trust and international collegiality around the themes of emerging technology, creativity, and innovation.

– Stan Burgoyne

Global Head of Professional Development, International Baccalaureate

Ask us anything

If you have any questions or would like advice on what the course offers, and if it's a good fit for you, we are here to help.

Can’t find the answer you’re looking for?

CONTACT Admissions
  • How do I qualify for funding?

    This course is accredited by the Institute of Banking & Finance Singapore (IBF). To qualify for funding, you need be Singaporean and/or a Permanent Resident.

    If you are less than 40 years of age, you qualify for 70% funding off the course fee.
    If you are 40 years of age or more, you qualify for 90% funding off the course fee.

    You must also be either company-sponsored participants working in a financial institution or a non-company sponsored participants working in an organization based in Singapore.

    For more information, please visit the IBF website

  • What is the time commitment?

    Three full days, plus a short pre-course reading and a final assignment to be delivered within 14 days after the end of the course. After the course you can choose to participate in follow-up sessions, either in a group and/or individually, included as part of the course fee.

  • Are there any entry requirements?

    None. We just ask you to come with an open mind and a willingness to learn.

  • Who would benefit most from this course?

    A broad range of professionals who use communications as a tool for engaging with customers, clients, and building relationships.

  • What will I get when I complete the course?

    A signed certificate of completion from Hyper Island. Access to the Hyper Island Master Class Alumni Facebook and LinkedIn groups. The continued learning support outlined above.

  • How many participants are there in a course?

    The course group is made up of around 20-30 participants of various backgrounds.

  • Who will teach this course?

    The delivery team consists of facilitators from Hyper Island and expert collaborators from our network. These experts are experienced professionals working in the industry.

  • Who will benefit from the class?

    A broad range of professionals who use communications as a tool for engaging with customers, clients, and building relationships.