DiDi Chuxing is the world’s leading mobile transportation platform. We offer a diverse range of mobile tech-based mobility options for more than four hundred million users across more than four hundred cities. Our services include premier taxi hailing, private car-hailing, Hitch (social ride-sharing), DiDi Chauffeur, DiDi Bus, DiDi Minibus, DiDi Test Drive, DiDi Car Rental, and DiDi Enterprise Solutions, all delivered through a single mobile app. More than 25 million daily rides were completed on DiDi’s platform as of October 2017, and our numbers continue to grow. Our mission is to become the global leader in smart transportation and automotive technology, the world’s largest operator of vehicle networks and the global leader in smart transportation systems.
DiDi Chuxing has now officially launched DiDi Labs in Mountain View, California. DiDi Labs will be at the forefront of our most cutting-edge research and development in AI-based security and intelligent driving technologies. DiDi Labs offers the unique combination of the visibility and flexibility of a startup with the stability of a mature company. We aim to attract top engineers, designers and researchers with the skills and passion to drive a revolutionary transformation of the global transportation industry.
As a young team, our desire is to build and maintain a working environment that engenders free flow of ideas and sets our employees up for strong personal growth and career development.
About The Team
The design team at Didi Lab aims to become the power house of cutting edge innovations and a global hub to fuel Didi’s international expansion. Our core responsibilities are building locally relevant international products in Latin America markets and beyond; innovate and transfer AI-based security and intelligent driving technologies to user friendly solutions. Our designers and researchers work closely with engineers, product managers and business owners to co-create customer centric product solutions, both online and offline. We are looking for passionate critical thinkers who are genuine team players. If you want to stay relevant in this fast changing world, are excited in building international products and see your work used by millions of users, please join us!
About The Role
As a User Experience Researcher, you will work on uncovering critical user insights, which will shape the direction of the product and thereby the overall experience of our users. You will be required to plan and execute primary research at various stages of the design lifecycle by employing appropriate qualitative and quantitative methodologies. You will be expected to collaborate with cross-functional teams consisting of designers, engineers and product managers to communicate your findings as well as to ensure that your findings are implemented. Additionally, you are expected to take full ownership of research projects and have the ability to work independently in a fast paced work environment. For this role, you will be based in Mountain-view with frequent travels to international markets, e.g. Latin America.
Work hands-on with program and project managers, designers, executive leadership and subject matter experts to prioritize research opportunities.
Conduct independent research on multiple user profiles such as drivers, passengers and other relevant verticals.
Collect and analyze user behavior through experiments, benchmark studies, lab studies, surveys and other appropriate methodologies.
Advocate research findings to diverse audiences through written reports and oral presentations and persuade relevant teams to implement the recommended changes.
Be willing to travel to key markets and co-ordinate with on ground staff to uncover insights from users belonging to other cultures.
Bachelor degree in psychology, communication, human-computer interaction, human factors engineering, industrial engineering, cognitive science, anthropology, information sciences, or related field.
At least 4 years of industry work experience in an applied research setting in Local market.
Demonstrated experience and comprehensive understanding about Local market. This could be from previous experience in UX / market research.
Strong communication skills as a native speaker and writer of the local market (Spanish or Portuguese). Fluent in English, speech and written.
Experience with usability testing tools such as Camtasia, Morae, Tobii etc. Experience with analysis and presentation tools such as Excel, SPSS, PowerPoint etc.
Experience with design prototyping on tools such as Sketch, Axure, Balsamiq, InVision etc. (Not required but recommended)
Basic understanding of the domain expertise of partner teams such as engineering, product and business stakeholders.
Strong understanding of strengths and shortcomings of qualitative and quantitative research methods, including when and how to apply them during each product phase.
Strong working knowledge of statistics, survey design, interviewing, and the principles of experiment design.
Excellent interpersonal, communication, negotiation and collaboration skills and presentation skills.