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Medium mathiase

Mathias Eriksson

ProgramInteractive Art Director, 2013

Current OccupationDesigner BBH London

NationalitySweden

Current LocationLondon

Thinking + Making.... ThMinaKing

tumblrings with MakeyMakey

Medium screen shot 2013 01 14 at 1.51.38 pm

An experimental side project done with a Makey Makey

Leica Camera – Digital re branding

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Client: Self initiated project for Leica Camera

Role: Art Director

This project was made as an entry to the Young Guns competition. Leica has an impressive heritage in the photography world and they make beautiful handmade products. Their current website however does not communicate this. We wanted the digital experience to match the feeling of the brand and the camera itself.