Rufus Reinvents Money
Rufus Reinvents Money, aimed to engage the skills of this very audience it is seeking to reach. Rufus Leonard embarked on a tactical global recruitment drive for the initiative in collaboration with digital strategy consultancy Evolver, which has enabled it to source some of the world’s best creative and entrepreneurial millennial talent. Participants from renowned institutions such as Harvard and Hyper Island are flying in to take part, as well as established entrepreneurs who are already running their own accelerators.
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