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Johanna Thofelt

ProgramDigital Media Creative, 2012

Current OccupationDigital Strategist and Artist

NationalitySweden

Current LocationNew York

"Dreamers can never be tamed"

Artist living in the north of Swe. ❤Strange. Freckle face madness under alias PrettyAverage I work as a creative who channels her thoughts like a strategiest. If you need someone who brings energie to a project and can make sure it reaches the audience it's designed for, feel free to contact me.

https://www.instagram.com/johannathofelt/

adidas women

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Together with the Gin Lane Team we launched the adidas women Instagram account by incorporating the campaign #summerofsport. The account received thousands of followers in no time. Many of the photos were shot by me as we also did set the visual guide for the account.

PrettyAverage

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I make art under the name of Johanna Thofelt x PrettyAverage In this project I teamed up with the very talented Greg Frye.