Page optimization for Muuse.com
For this project I had the role as the project manager for my team with 4 other members. Our main goal for this project was to increase Muuse.com's conversion rate by 10x through page optimization.
Deliverables: - Action plan for the next 6 months including required ressources. - Platform design review focusing on short term easy improvements and long term recommendations. Graphical design, copy, UI improvements, usability etc.
My main focus for the deliverables were making recommendations for product search, including user experience of navigation, functions, overall design, trust-building and communication.